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New Tacori site helps guys pop question

August 13, 2008

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Los Angeles—Tacori has launched a new Web site, "The Gentleman's Guide to Engagement," GentlemensGuide.Tacori.com, which provides a one-stop site to help guys answer all of their questions about the process of purchasing an engagement ring.

Featuring hundreds of video testimonials from editors, retailers and Tacori designers, the site brings together a wealth of valuable advice on everything from how much to spend on a ring to finding a trusted jeweler and choosing a metal type.

Visitors to the site will be able to check out Tacori's "Engagement Matrix," featuring categories such as "What Women Want," which delves into uncovering her ring style and whether or not to go designer or generic, plus "The Rock," which gets into the ABC's of choosing a diamond, namely why a diamond in the first place, enhancing the center stone and the 5 C's.

In addition, potential grooms will get a chance to find answers to all of those questions that tend to be a little more uncomfortable: Do I need to ask her father for her hand? How do I not get ripped off? Does (diamond) size really matter?
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